Job description
- Develop and execute go-to-market strategies for IT products, focusing on brand positioning and communication.
- Plan and run digital/offline campaigns with messaging, content, and promotional materials.
- Conduct market research and competitor analysis to generate actionable insights.
- Manage product and solution launches with consistent branding and successful adoption.
- Track performance, analyze results, and implement improvements.
- Collaborate with clients and internal teams to ensure impactful outcome.
Job requirements
- Bachelor’s degree in Marketing, Communication, Business, Literature, IT, or related field.
- 1–2 years of experience in brand marketing, go-to-market, or marketing communication, preferably in tech industry.
- Strong analytical, creative, and problem-solving skills.
- Excellent communication, presentation, and teamwork abilities.
- Proactive, adaptable, and able to manage multiple projects in a fast-paced environment.
- Familiarity with digital marketing tools, integrated campaigns, or project management is a plus.
Benefits
- Competitive salary package.
- Health insurance.
- Annual bonus.
- Career development opportunities.