Job description
- Plan, develop, implement, and optimize B2B marketing campaigns and initiatives based on business and customer needs
- Analyze customer data and insights to develop targeted marketing strategies, including customer journey mapping, satisfaction surveys, and customer segmentation
- Collaborate with the Sales team to strengthen relationships with B2B clients and partners throughout the customer lifecycle
- Work closely with the Product Management team to develop effective product positioning and go-to-market strategies
- Develop and utilize B2B marketing content, including blogs, whitepapers, webinars, and case studies, to engage target audiences and strengthen brand positioning
- Collaborate with the Digital Marketing team to increase website traffic, generate qualified leads, and support lead conversion
- Manage and oversee the company’s brand presence at B2B events, including trade shows, conferences, and business summits
Job requirements
- Bachelor’s degree (S1) in any major, preferably in Business, Marketing, Management, or a related field
- Minimum 5-7 years of relevant experience in B2B marketing, business development, partnership, or related fields
- Proven experience in business incubation, including building and managing new business initiatives
- Experience in managing B2B businesses or brands, with experience in developing and maintaining strategic partnerships with external brands or business partners
- Strong business development skills with a clear vision and ability to identify and drive new business opportunities
- Strong communication, negotiation, presentation, and customer relationship management skills
- Creative, proactive, and self-driven, with strong decision-making skills and ability to work independently
- Detail-oriented and diligent, with strong initiative and ownership in executing business strategies and achieving targets
Benefits
- Private Health Insurance
- BPJS Kesehatan
- BPJS Ketenagakerjaan
Job information
Education
Bachelor Degree (S1)
Experience level
Mid Senior Level
Minimum experience
5 years
Gender
No Qualification
Published date
01 Sep 2026