Job description
- Lead overall marketing strategy to drive brand growth, customer acquisition, and retention across offline and digital channels.
- Oversee brand positioning, campaign planning, and execution of promotions and product launches.
- Manage digital marketing, CRM, and loyalty programs to enhance customer engagement.
- Drive strategic partnerships and co-branding opportunities.
- Collaborate with cross-functional teams and lead the marketing department to achieve business targets.
Job requirements
- 8–12 years of marketing experience, preferably in F&B or consumer retail.
- Proven track record in brand management, digital strategy, and growth marketing.
- Strong leadership, analytical, and communication skills.
- Hands-on, data-driven, and customer-focused mindset.
- Experience leading high-performing marketing teams and managing large-scale campaigns.
Benefits
- Take Home Pay
- BPJS Kesehatan
- BPJS TK
- Private Insurance
- Voucher Benefits
- THR/Festive Allowance