Digital Marketing

Job Description

• Execute and monitor online advertising campaigns (Instagram Ads, TikTok Ads, Meta Ads, SEM, Linked in management etc.) and analyze performance metrics to guide improvements.
• Build monthly content plans and campaign calendars for brand's Instagram & TikTok accounts — ensuring that product listings, visuals, and copy align with campaign objectives and brand guidelines.
• Conduct regular performance reporting, highlighting key insights, trends, and recommendations for sales and marketing strategy.
• Collaborate with internal teams to ensure product and promotional consistency across platforms.
• Stay updated on e-commerce trends, platform algorithms, and competitor activities to identify new growth opportunities.
• Brand Collaborations and campaign executions
• Monitor daily audience interactions (comments, DMs, mentions) across channels
• Engage with followers proactively and build a strong brand community
• Manage community growth and UGC (user-generated content)
• Develop, plan, and execute comprehensive digital marketing strategies to increase brand awareness, engagement, and conversions.
• Lead and manage the digital marketing team, including performance monitoring, coaching, and development.
• Oversee and optimize SEO strategies (on-page, off-page, and technical SEO) to improve website rankings and organic traffic.
• Manage and grow the company’s social media presence across Instagram, TikTok, and LinkedIn.
• Supervise website performance, content updates, and user experience optimization.
• Analyze digital marketing performance using Google Analytics and other relevant tools.
• Prepare and present regular performance reports for social media, website traffic, and digital campaigns to management.
• Collaborate with internal teams and external partners to ensure consistent brand messaging across all digital channels.
• Monitor digital marketing trends and competitor activities to identify new opportunities and innovations.
• Melakukan A/B testing pada ads creative, copy, targeting, dan bidding strategy
• Budget management dan allocation across channels

• Harus berpengalaman 3-5 tahun dibidang sejenis.
• Menguasai campaign, ads, SEO/SEM, budget management, strategi digital marketing, bisa menganalisa menggunakan google analytics.
• Diutamakan perempuan.
• Bersedia bekerja di lokasi Cikupa Kabupaten Tangerang.
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• BPJS Kesehatan.
• BPJS Ketenagakerjaan.
• Tunjangan Hari Raya.