Digital Specialist (Ecommerce)

• Responsible for devising marketing campaigns to maintain a brand, Maneuver digital marketing campaigns through all areas of the project life cycle

Responsibilities:

• Responsible for devising marketing campaigns to maintain a brand
• Maneuver digital marketing campaigns through all areas of the project life cycle
• Clearly understand and implement digital marketing campaigns which fit client needs
• Provide analytical reporting of campaigns to stakeholders
• Create, maintain, monitor and optimize performance campaigns to increase client business through digital channels
• Measure performance of digital marketing efforts using a variety of Web analytics tools
• Acquire insight in online marketing trends and keep strategies up-to-date

Requirements and skills:

• Bachelor's degree or equivalent
• Proven 2-year-experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Working knowledge of ad serving tools (especially TikTok ads, Shopee Ads, Tokopedia Ads, CPAS, etc.)
• Perfect knowledge of web analytics tools
• Have experience in making Landing Page
• Experience in the advertising and digital marketing industry is a plus
• Analytical mindset and critical thinking