Job description
• Execute and optimize paid advertising campaigns across platforms (Meta Ads, Google Ads, TikTok Ads).
• Conduct audience research and define precise targeting strategies.
• Manage daily ad budgets to ensure cost efficiency.
• Conduct A/B Testing (visuals, copy, landing pages) to identify the best-performing ad variations.
• Analyze ad performance and prepare routine reports (weekly/monthly).
• Collaborate with the creative team to ensure ad materials are relevant and effective.
• Manage technical aspects of ads, such as pixel setup and conversion tracking.
Job requirements
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 1–3 years of experience in digital advertising (Meta/Google/TikTok Ads).
• Strong understanding of marketing funnels and digital KPIs (ROAS, CPA, CTR).
• Accustomed to making data-driven decisions.
• Proficient in using Google Ads, Meta Business Suite, TikTok Ads, and Google Analytics.
• Detail-oriented, tenacious, and ready to work with strict targets.
• Ability to create basic copywriting for advertisements.
• Experience in the Beauty/E-commerce industry is a plus.
• Up-to-date with trends and changes in platform algorithms.
Job information
Education
Bachelor Degree (S1)
Experience level
Associate
Minimum experience
1 year
Gender
No Qualification
Published date
01 Sep 2026