Social Media Marketing
· Assist in the implementation of marketing campaigns and plans to promote digital content (Facebook, Twitter, Instagram, YouTube, WhatsApp and school website)
· Communicating with social media followers, including responding to queries in a timely manner (social media sites, school email, website)
· Preparing monthly reports on social media marketing efforts. Audits online campaigns monthly, identifies key findings and suggests recommendation to adjust the social media marketing strategy for optimal results.
· Using analytical tools such Google analytics and Facebook insights to monitor and evaluate the company’s social media presence and performance regularly.
· Staying up to date on best practices and emerging trends in social media
· Contributes to creation and execution of digital and social ad strategy, development and analysis
· Assist with crisis management, bad reviews and negative new communications
· Build meaningful connections and encourage community members through dialog and messaging
· Web management and updates
· Perform other duties when needed
Digital Brand Experience
· Develops and improves the customer’s digital brand experience through various touch points
· Collaborates with the other social media specialist to align school – level programs to the overall digital brand strategy and communication
· Track the customer journey from awareness to engagement to conversion
· Tracks the digital lead – generation of the school
· bachelor's degree in marketing, business, or related field
· expert navigation of social media
· computer proficient
· proficient in Microsoft Office - word, excel and PowerPoint
· excellent communication skills in English and Bahasa
· team player
· very good time management skills
· able to multitask
· preferable with at least one year experience in digital and social media management, graphics design, content creation
Education
No Qualification
Experience level
-
Minimum experience
-
Gender
No Qualification
Published date
04 Jun 2022