Job description
- Build and implement a multichannel referral program, setting up and monitor complex customer journeys, triggers and automations
- Manage and track referral campaigns from end to end; strategy, calendaring, creative strategy, implementation, deployment, optimization, monitoring, reporting and analysis
- Develop proactive analyses related to referral marketing initiatives and programs in order to drive the business forward.
- Support and advocate for further growth of referral program initiatives with robust research and analysis around our customer cohorts.
- Be data driven in measuring the performance of the referral program.
- Ensure campaigns (including tests, segmentation and complex personalization logic) are set up and deployed accurately.
- Collaborate cross-functionally with teams to deliver compelling new personalized customer journeys.
Job requirements
- Bachelor’s degree in marketing, or related field.
- Min. 2 years of professional experience in a fast-paced environment working in referral marketing, CRM growth, strategy or related field (MLM background would be preferred).
- You have demonstrated exceptional business and customer experience judgement and obsess over customer experience.
- Strong Interpersonal, time and project management, presentation, leadership, and communication skills.
- Ability to work under pressure and meet targets.
Benefits
Besides remuneration and benefits, we also notice other factors that might interest you.
CAKAP is an edutech company: we care about education and its impact on others. Elevating people’s lives through education is our objective. Not only for students, but we also attempt to carry out this idea in our team. Therefore, we encourage people who are excited in education and language to join us.
As we are a startup company, you will learn many things regarding fast-paced culture and improve your adaptability skills. Discussions between low, middle, and high levels often happen; hence you will develop your sensitivity in analyzing surroundings from many layers.
Job information
Education
No Qualification
Experience level
-
Minimum experience
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Gender
No Qualification
Published date
25 Apr 2022